PADI Americas’ executive staff and regional managers are hitting the road again to deliver Survival Training 2010 business strategies and tactics to PADI Dive Center and Resorts. Based upon the popular and informative 2009 forum, Survival Training 2010 will help PADI Members continue to grow their businesses in any economy.
Survival Training 2010 shows PADI Dive Center and Resorts how to meet and surpass their business goals -- just as many Survival Training attendees did in 2009. The following PADI Members set their sights on a 15 percent increase in the number of entry level student divers trained in 2009 over 2008 and – using tactics learned in Survival Training – turned adversity into opportunity by meeting or exceeding this goal:
- A-1 Scuba & Travel Center – Englewood, Colorado, USA
- A-2-Z Scuba - Puyallup, Washington, USA
- Adventure Scuba & Snorkel Center – Novi, Michigan, USA
- Aquatic Realm Scuba Center – Dayton, Ohio, USA
- Blue Horizons Dive Center – Philadelphia, Pennsylvania, USA
- Dive Oahu – Honolulu, Hawaii, USA
- Divers Training Center – Plano, Texas, USA
- Dixie Divers – Deerfield Beach, Florida, USA
- Emerald Coast Scuba – Destin, Florida, USA
- Florida Keys Dive Center – Key Largo, Florida, USA
- Gulf Coast Dive Pro’s – Pensacola, Florida, USA
- Lauderdale Diver – Ft. Lauderdale, Florida, USA
- Minnesota School of Diving – Brainerd, Minnesota, USA
- Northwest Scuba – Edmonton, Alberta, Canada
- Ocean Divers, Inc. – Key Largo, Florida, USA
- Ocean Impact – Ft. Smith, Arkansas, USA
- Oklahoma Scuba – Norman, Oklahoma, USA
- Pro Dive International – Fort Lauderdale, Florida, USA
- Seattle Scuba Schools – Seattle, Washington, USA
- Water World – Durham, North Carolina, USA
- Y-Kiki Divers – St. Louis, Missouri, USA
2009 was an unprecedented year; yet even in a global downturn, these PADI Members continued to thrive. Survival Training 2010 participants will learn similar success strategies and benefit from specific, real-world examples.
Survival Training was an integral part of the business strategy for many PADI Retailers who succeeded in 2009. Anna Schmitz, owner of Emerald Coast Scuba in Destin, Florida, USA says, “We’re very impressed that PADI executives took the time and expense to spend time with us … the fact that several hours were spent with just us really shows us that [PADI] cares about our success. With the economy at its worst, I think we actually had our sights set low. However, we were encouraged to keep a positive attitude and aggressive approach to increase business. ‘We refuse to participate in the recession’ became our motto and we utilized some PADI support items - like the certification tracking wall poster and Scuba Connect Referral Cards - and they really worked! By helping us keep our divers focused on their certification goals, it helped us keep sights on our training goals - and we succeeded!”
Offered in 25 cities throughout the United States and Canada, this free program builds on the enlightening and motivational PADI program, Believe!, which was presented at DEMA Show 2009. Join PADI executives and regional managers as they share proven techniques used by 2009 Survival Training participants to help increase entry-level certifications and equipment sales. Working with their PADI Regional Managers, attendees will also develop specific goals and establish an action plan to achieving them.
The new year is filled with new opportunity: Make the most of it by establishing your game plan early so you can meet and exceed your business goals. Register for Survival Training 2010 and get ready to thrive. For more information about Survival Training 2010, contact your PADI Regional Manager or Bill Hamm, PADI Americas Director of Sales and Field Services, by calling 800 729 7234 (US and Canada) or +1 949 858 7234, ext. 2534.
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